Marketing management : analysis, planning, and control /
By: Kotler, Philip.
Material type:
TextPublisher: New Jersey : Prentice Hall, 1976Description: 528 páginas ; 24 cm.ISBN: 0135579759.Subject(s): Analyzing marketing
| OpportunitiesDDC classification: 658.8 /
Contents:
Contenido :The role marketing in today organizations -- tasks and philosophies of marketing management...
| Item type | Current location | Call number | Vol info | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Libros-BMC
|
Sala Ciencias Book Cart | 658.8 / K87 (Browse shelf) | 049994 | Available | SC0000002032 |
Contenido :The role marketing in today organizations -- tasks and philosophies of marketing management...
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