000 00773nam a22002177a 4500
999 _c20438
_d20438
003 AR-CdUCM
008 190516b ||||| |||| 00| 0 eng d
020 _a0135579759
040 _aMUNICIPALIDAD PROVINCIAL DEL CUSCO
_cBIBLIOTECA MUNICIPAL DEL CUSCO
082 _a658.8 /
_bK87
_23ed
100 _aKotler, Philip
_940380
245 _aMarketing management :
_banalysis, planning, and control /
260 _aNew Jersey :
_bPrentice Hall,
_c1976.
300 _a528 páginas ;
_c24 cm.
500 _aTexto en inglés.
505 _aContenido :The role marketing in today organizations -- tasks and philosophies of marketing management...
650 _aAnalyzing marketing
_940381
650 _aOpportunities
_940382
942 _2ddc
_cLIBROS
945 _adavv
_d2019-05-30